Started by former BYPY winner Jodie Cook, the agency has recently been appointed by a range of businesses including Nandos Head Office, award winning local entrepreneur Miss Macaroon, Webbs of Wychbold, Cross Sports Book Awards and Minster Logistics. The new account wins add to JC Social Media’s portfolio of clients taken from a wide range of sectors using the agency’s skill at providing social media management, auditing and training.
Commenting on the account wins Jodie Cook said; we are finding that more and more businesses are looking for specialist agencies to support their growth and reach new markets.”
One of the biggest challenges for agencies to is to accurately report social media coverage and presence and to help with this JC Social Media have launched an innovative new tool called Flaunt which helps to share expertise with other social media and PR agencies across the world and to raise the standard of reporting in the industry as a whole. Since its launch 50 agencies across 11 countries are using the tool as part of their client reporting process.
2017 has been a busy year so far for members of the agency team too. Head of training services, David Glenwright was a finalist in this year’s BYPY Awards and was selected to be one of only eight social media trainers to attend Facebook’s “She Means Business” courses in Dublin. He has also featured on BBC Radio 4, BBC Radio WM and BBC Radio 5 Live commenting on topical social media discussions. Long term employee Emily Allen who began her career at the agency as an account manager has completed her first year in the role of general manager and overseas the day to day running of the agency.
JC Social Media was also asked to contribute to a paper published by the Royal Society of Public Health that examined both the positive and negative effects of social media on young people’s health and well being.
Jodie Cook has been asked to be a judge for the Great British Entrepreneur Awards and has recently presented a TEDx talk at Aston University entitled “Creating useful people.”
For Jodie Cook 2017 has been a significant year for the business; “I cannot believe that JC Social Media is six years old. The years go by so quickly but we have developed the business to a point where we now employ 15 people from our central Birmingham offices and service clients from large multi nationals to small entrepreneurs and from across the world.
“Social media is fast moving and constantly innovating and I want JC Social Media to be at the forefront of that which is why I am thrilled that Flaunt has been launched and is being adopted and embraced by agencies in 11 countries.
I am passionate about using social media positively both in a commercial and social setting and as young entrepreneur I know how it can support other young entrepreneurs build and develop their businesses. Beyond the day to day commitments of JC Social Media, I will continue to be a strong advocate and voice for entrepreneurship and particularly in promoting the vibrant and inspiring young entrepreneurs that reside in our city region.”