The Midlands-based store has sponsored the popular 8.5 mile fun run since it began in 2003, helping to raise a grand total of £2.2 million over the years.
Vanessa Hoe, marketing director at Cookes, said: “The fun run always proves to be an enjoyable day out with family and friends, which is why we’ve been proud to sponsor it year on year. Our longstanding involvement with the event means that we’ve seen 75,000 pairs of feet and 1,000 paws complete the course since 2003.
“At 8.5 miles long, it would take an impressive line up of 82,077 sofas from Cookes to stretch the total distance covered by the last 12 fun runs.
“It’s definitely thirsty work too! Entrants of this year’s run are expected to drink 18,000 litres of water on the course, this is enough to fill the tank of a Land Rover Discovery approximately 219 times.”
Cookes will also be leading its own team of 76 runners across the finish line on the day. The team are donning their running shoes to raise funds for six local charitable organisations and voluntary groups. These include cancer charities Breast Friends, Cancer Support Centre (Sutton Coldfield) and the Teenage Cancer Trust, as well as the League of Friends of John Taylor Hospice, The Norman Laud Association and adult learning centre, Sutton Support Services.
Vanessa added: “In true Cookes style, we’ll be getting into the day’s festivities by bringing our own funny props along and running with a selection of blow up furniture. The team’s children, 10 buggies and even a dog will also be in tow, so it’d be great to see as many people as possible lining the streets to cheer us all on.”
The Great Midlands Fun Run sets off at 11am with more than 7,000 runners signed up to take part. For more information, go to www.greatmidlandsfunrun.com.