Walton Homes, the developer behind Priory Point in Handsacre, is encouraging buy to let investors to consider Rugeley and its surrounding areas as the perfect location for investing in the property market. 

The rental market has increased by more than 50 per cent in the last six years and recent statistics reveal this trend is unlikely to change during 2012. The Royal Institution of Chartered Surveyors' Residential Lettings Survey states that rents are continuing to rise and are expected to increase further in the near term with demand continuing to increase at a faster rate than supply.

Diane Moore-Jones, lettings manager at local estate agent C Lettings said: "In the current climate many people have to remain in the rental market for longer and at C Lettings we have experienced high levels of enquiries regarding lettings in the local area - usually with five or six people enquiring each day. 

"With the rental market the way it is, now would be an ideal time to invest in a property and reap the rewards of the high rental yields available. The location and quality of a property remains increasingly important to anyone renting a home, with many professionals needing easy access to local transport links, alongside the desire for a modern new-build property which boasts high quality design."

With big names such as Amazon, Tesco and McDonalds becoming established in Rugeley over the next 12 months it is expected that demand for rental accommodation will continue to rise in the area. 

Helen Rollason, sales manager at Walton Homes said: "A number of investors have registered their interest in our Priory Point development in Handsacre. Many have suggested that our one and two bedroom apartments would make perfect rental accommodation with spacious living areas and contemporary bathrooms, alongside large bedrooms and designer kitchens - not to mention that they are ready for immediate occupation and benefit from an allocated parking space.  

"Residential property has always been viewed as one of the most attractive medium to long-term investments and with interest rates at a record low this has never been more true. With so few new apartments being built at the moment, Priory Point offers a real opportunity for a sound investment." 

The exclusive development is located on the corner of Lichfield Road and Uttoxeter Road in the village of Handsacre, Staffordshire and boasts a total of nine individually designed luxury apartments and five large three-bedroom houses. Prices start from £99,950 for a contemporary two-bedroom apartment at Priory Point.

Priory Point has been architecturally designed in a modern, contemporary style to appeal to a broad target market. The exterior features a striking blend of red brick and cream render. The development benefits from a secure entrance system and private parking. 

Walton Homes is a family run housebuilder based in Lichfield, with a track record spanning over 25 years in the regional property industry. The force behind a significant number of regeneration projects and new homes developments in Staffordshire and the wider West Midlands area, Walton Homes has secured a reputation for its bespoke, quality approach to house building.  

The Priory Point marketing suite is open from 10am - 5pm Saturday - Monday inclusive. To arrange a viewing contact the sales team on 01543 490 331. Alternatively, Walton Homes' head office number is 01543 412 288.