Leicestershire-based marketing consultancy Word Association is offering companies in the Midlands the opportunity to plan for a successful 2012, by providing them with a free top 10 tips marketing toolkit.

The kit provides tips and practical ideas to improve their business across 10 key disciplines: branding, strategy, PR, new media, social media, sales writing, publications, buying power, events and choosing an agency. It has been designed to be equally useful to a new business start-up, or an established organisation looking to benchmark its marketing activities.

"This is an excellent opportunity for any company wanting to review its marketing activities and plan for a better 2012," said Mark Thomas, Word Association's Chief Executive.

"In tough economic times, everyone is demanding more for less - our clients are certainly saying so. The top 10 tips toolkit is designed to add real value to your marketing."

"We provide the toolkit to all our clients, and we are now making it available to anyone who is keen to check that their activities are in line with the ever-changing marketing landscape. And if the toolkit analysis reveals shortcomings, we're offering a free communications health check, too."

To request a copy of the toolkit, email Mark@wordassociation.co.uk, or call 01455 614333.