Flint Bishop

Father Christmas delivers ...on January 10!

Pictured: (l-r) (l) Winner Susan Busley receives her prizes from (2nd r) Lincoln BIG Chief Executive Matt Corrigan, who is joined by (2nd l) Pilot store supervisor Jess Brownbridge and (r) Waterside Shopping Centre Marketing Manager Chantelle Henderson 

January has started on a fantastic note for Lincoln woman Susan Busley - with a late visit from Father Christmas - which has ensured she is sticking to her New Year's Resolution!

The competitions-lover had already resolved that 2012 will be the year she tries to win a prize every month. Then an out of-the-blue telephone call told her she had already scooped more than a score - worth a cool £2,500!

Susan is the lucky winner of Lincoln BIG's (Lincoln Business Improvement Group) exciting Advent Calendar Trail and today (Tues, Jan 10) she went along to the city's Waterside Shopping Centre where BIG's chief executive Matt Corrigan presented her with a mountain of goodies.

Her winner's haul includes: A meal-for-four served in her home by a top local chef,  a Lincolnshire Food Hamper, a dashing rocking horse, his-and-her watches, tickets  for a New Year's Eve (2012) Masquerade Ball and much much more.

Susan, who lives off Brant Road, Lincoln, with her partner, electrician Peter Bean - and who has three grown-up children and five grandchildren - was thrilled when Visit Lincoln Partnership Manager Emma Tatlow telephoned with the amazing news.

"I had entered the competition and then forgotten about it, so the call was a great surprise. I was very happy to receive it," said Susan.

"The funny thing is that I love doing crosswords and competitions and I had made a New Year's Resolution to try and win a prize every month. It feels like I've done that already!"

The Advent Calendar Trail, a "first" from Lincoln BIG, was supported by shops,hotels and entertainment venues. Those taking part displayed a bright red Advent Box in their premises - each containing at least £100 worth of goods or vouchers. 

One box was unveiled daily, between December 1 and 24. Shoppers popping into participating businesses could quote a "codeword" and claim a discount or mini gift. 

Those who entered the competition had to record what they spotted in every Advent box, on a special entry form. The correct entries went into a draw.

Susan, who used to transcribe documents into accessible media, such as Braille, audio and large print for RNIB (Royal National Institute of Blind People) and who currently  teaches adults numeracy, part-time, at Lincoln College was subsequently the winner. 

"I initially picked-up an entry form from the Lincoln Visitor Information Centre in Castle Hill, but I ultimately entered online," said Susan, who is now having to find space for her prizes and decide which she might share!

With so many wonderful gifts, she is having difficulty highlighting her favourites, but one has certainly come at the right time.

"I am delighted that the White Hart Hotel's head chef will be cooking a meal for four in our home. Peter recently had an operation, so he's not too mobile at the moment. It will be super to be waited on," said Susan.

Another favourite prize is Gulliver the Rocking Horse, which Susan had admired since first spotting it in Mamas & Papas' (St Mark's) window.

Visit Lincoln Partnership Manager Emma Tatlow said: "We thought the Advent Calendar Trail would not only be very festive and great fun, but would encourage local shoppers and tourists to find out more about what Lincoln offers. We were delighted with the interest generated by the competition."

Lincoln BIG events and promotions manager Michael Armstrong said: "The businesses  which took part in the Advent Trail helped to create a real buzz about this competition. We thank them for their support and hope it helped them to attract extra customers."

 

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Article published by Midlands Business News on 12 January, 2012

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Articles submitted by Lincoln Business Improvement Group (Lincoln BIG):



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