The Daily Telegraph Business Club approached the drpgroup last
year; they were keen to feature the history, success and culture of
the company. The completed story has just been launched on the
newspaper's website.
www.telegraph.co.uk/finance/.../business.../drpgroup.html
The Daily Telegraph Business Club follows a diverse range of
businesses from across the UK producing a short inspirational
documentary about the activities and success of the
organisations.
"We were surprised and honoured when we got the call from the
Daily Telegraph last year", says Dale Parmenter, Managing Director
of the drpgroup, "The newspaper had identified us as a business
that has a positive story to tell and hopefully other businesses
will find inspirational."
Planning started back in summer 2011, culminating with a film
crew from the Daily Telegraph producing the 6 minute documentary on
the drpgroup and featuring many of the team members. The main focus
of the film is based around how the team is key to ensure a
business survives and succeeds in challenging times. Both the
effects of 9/11 and the recent economic downturn have seen radical
strategies put in place which have centered on the drpteam and led
to opportunities, success and impressive growth.
"It was a bit weird being on the other side of the camera" says
Callum Gill drpgroup's Marketing Manager, "It was a great
experience for the team to be featured rather than instigating the
production."
The compelling documentary went live on the 9th January 2012 as
the main feature for this month and will remain on the website for
the next 12 months.