Proving it really is the most wonderful time of the year, Crest Nicholson has announced that the sales and marketing suite at its Park Central development in Birmingham will remain open during the Christmas period. 

The innovative developer took the decision to extend its opening hours over Christmas, following increased demand from professional's keen to view properties outside of office hours. In response to this demand, prospective buyers can now visit the development until 4pm on Friday 23rd December and return again on the 28th through to the 30th December to view the current range of new build properties, from 11am to 4pm.

Property expert Elizabeth Weintraub comments that Christmas Day is the best day of the year to purchase a new home as competition with other potential purchasers is generally lower and better deals may be offered by sellers (about.com). Crest Nicholson has supported this trend by offering a 'Christmas sale' price on one of its show apartments in the highly desirable Liberty building at Park central, where a stylish, fully-furnished two bedroom apartment can be purchased for just £136,950 - with the purchaser saving a total of £10,000.

Ruth Williams, sales manager for Park Central said: "Finding time to visit developments and view properties can often be a struggle when you are working full time and have weekend commitments. Having seen over 680 visitors to Park Central this year, we have a good impression of what buyers want and the Christmas holiday provides house hunters with the perfect opportunity to view the stylish new homes at Park Central. 

"Alongside providing house hunters with more time to take advantage of our sales team's expert support and advice, opening during the festive season also enables visitors to come and experience the atmosphere at Park Central during everyone's favourite time of the year. I think many visitors will be surprised by what a quiet and green oasis the development offers despite being situated right in the heart of a lively city centre. Our new show apartment is also open for viewings and we look forward to showing visitors what the New Year could hold for them at Park Central."

A new selection of one bedroom apartments has now been released for sale in the Houston building, part of Park Central's £15 million Lower Parkside phase of the development. Priced from just £110,000, the properties have been built to the highest specification, boasting a large open plan living room and kitchen area including leading appliances, plus French door access to a spacious balcony. 

For more information on Park Central and to arrange a viewing please call the sales team on 0121 666 4666. Alternatively visit the marketing suite, which is open daily from 10am to 5pm and is located at Park Central, 2 Mason Way, Birmingham B15 2EY.