Pictured: Phil Elwell and Jason Church at new Zellig
location
Birmingham marketing agency Traffic, is celebrating a portfolio
of client wins with a move to Digbeth's 'creative quarter'.
The home-grown marketing agency, set up 18 months ago, has moved
to Zellig, at The Custard Factory, taking on new staff to deal with
demand for web development, SEO and social media strategy.
New clients include South Birmingham College , whose summer
enrolment campaign was based on Traffic's movie-based billboard
campaign, encouraging students to take charge of their own destiny.
The campaign ran across 100 outdoor sites across the city. The
agency has recently taken up other projects with the college.
Other new clients include Persimmon Homes, Halcrow Civil
Engineering, Joerns Healthcare and Staffordshire and West Midlands
Probation Trust - for which Traffic is developing an online
training portal for Magistrates.
Director Phil Elwell said: "Despite a stubborn economic
downturn, we've actually doubled our turnover in the last 12
months".
He added: "It's still a challenging climate but we've kept
focused and determined and we're now experiencing the growth we
planned for. The key to our progression is our absolute commitment
to building client relationships and our ability to be creative,
whilst on-message, across all channels."
"The name Traffic reflects the notion of moving consumers
towards our client's brands. Though we're experiencing the rise and
rise of digital, our client strategies are based on the most potent
offline and online tactics to build fully-rounded brands".