Flint Bishop

Birmingham Science Park Aston hosts UK’s largest future gaming conference

Pictured: Cllr Mike Whitby, leader of Birmingham City Council and chair of Birmingham Science Park Aston, with Dr David Hardman, CEO of Birmingham Science Park Aston

On Wednesday 16th November, Birmingham Science Park Aston will welcome the biggest names in digital gaming to LAUNCH; a one-day conference showcasing Birmingham's achievements and innovations in one of the world's highest-growth multi-billion pound industries. 

Over 250 delegates from across the UK and Europe have registered for LAUNCH to hear speakers from ustwo, Ant Games, Mozilla, Epic Games and Google. These national and international companies will share a platform with the acclaimed home-grown talent of Birmingham-based Codemasters and Rare Ltd - the Microsoft Game Studio; Blitz Games Studio, Playground Games and FreeStyleGames from Leamington Spa; SEGA's development studio based in Solihull; and Nottingham-based Crytek.

The annual future gaming event - the second time it has been ran by Birmingham Science Park Aston - has been branded LAUNCH, with the three core themes being launch a career, launch a business and launch a technology. LAUNCH has been awarded the status of a 'high impact event' by the influential Global Entrepreneurship Week initiative, which has 40,000 events in 104 countries with 10 million participants. 

Cllr Mike Whitby, Leader of Birmingham City Council and Chair of Birmingham Science Park Aston will open LAUNCH. He said: "The gathering of the leading innovators in the digital gaming sector could be held at no better place than Birmingham Science Park Aston. Clearly Birmingham, and the Science Park, is where the digital gaming innovators are launching and growing their businesses. 50 technology companies have been founded at the Park in only two years, with over 40 jobs having been created already. 

"As Leader of the Council, and Chairman of Birmingham Science Park, I am very proud of the fact that it's not just the amount of promising start-up gaming companies who have firmly placed Birmingham at the epicentre of the UK's gaming industry, but also global names such as Microsoft and Coldemasters who are choosing Birmingham because of the talented, innovative and creative workforce. 25 per cent of the UK's digital gaming jobs are in Birmingham and the city region and we have a strategy in place to increase this percentage so that many more local people can enjoy careers in this exciting high-growth industry."

A total of 29 speakers will deliver presentations at LAUNCH, while 23 companies will exhibit at the event. Presentation topics range from 'the future gaming landscape' to 'is digital important in the future' and 'making games with HTML5 and JavaScript'. 

Dr David Hardman, CEO of Birmingham Science Park Aston said: "LAUNCH is not a conference as we know it; it is a gathering of minds - of digital natives who are at the forefront of their industry. While only in its second year, this is the largest future gaming conference in the UK, and with the significant growth of the industry - especially in Birmingham and the West Midlands - we have plans to develop LAUNCH in 2012 and beyond. 

"This event is a fantastic way of showcasing the brilliance being produced here at Birmingham Science Park Aston by social gaming companies such as OOP and Soshi Games, as well as by the leading global brands located on our doorstep."

 

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Article published by Midlands Business News on 15 November, 2011

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