A Shropshire retailer which launched earlier this year with the aim of filling a gap in the teenage clothes market is spreading across Shropshire and beyond as new lines flood in.

All Time Dude is a UK online store specialising in clothes and accessories for teen boys. The business, set up and run by Louise Whitehead, stocks a growing range of teen boy clothing from indigo jeans and cargo shorts to shirts accessories and socks.

The clothes and accessories on offer are hand-picked by Louise and her teenage son and daughter to ensure they are bang on trend.

Louise said: "I recognised a gap in the market while trying to find clothes for my teenage son that were popular and on trend, affordable and in his size.

"My failures in finding clothes that fitted him and that he actually wanted to wear led to the launch of All Time Dude and I continue to receive great reactions from mums and teenagers across the country."

All Time Dude now has a stand in Shrewsbury Market Hall on a Friday  - and the reaction to the lines of hoodies, tees and tops has been extremely positive.

"Shrewsbury Market Hall has a great vibe and is full of inspirational traders as well as the traditional grocers and floristry. The cafe and seafood restaurant are fantastic and add to the great sense of community going on," Louise added.