Midlands based creative agency, Rees Bradley Hepburn has just
launched two new projects for Freya, one of the Eveden lingerie
brands.
The first of the projects to go live is the new Freya website
(www.freyalingerie.co.uk) . Designed by RBH, the site showcases all
Freya's collections, across the lingerie, swimwear, loungewear and
sportswear sectors. It features new sections including 'Freya
Advice' offering fans a host of video demonstrations and
professional bra fitting advice as well as RBH's DADI Award winning
Holy Fit campaign, the Bra Doctor service and guidance about bra
styles.
Freya World is a new social area of the site where users can
view Freya's blog, 'Fitting Talk' and have the chance to be the
first to know about competitions and giveaways with a live stream
of Freya's Facebook and Twitter posts. Finally, Freya's
Spotify channel, Freya FM, provides users with on demand music
choices, enabling visitors to tune into Freya's favourite
songs.
RBH has also unveiled its latest addition to Freya's Facebook
page; the Freya photo booth: http://on.fb.me/r94iWN
The Freya photo booth encourages fans to take up to four photos
that best reflect their personality, whether they are fun,
creative, gorgeous or quirky. The app then creates a photo strip
that can then be customised and entered into a competition to win a
fantastic photo shoot.
Ann-Marie Manley, Head of Marketing said: "We're very excited to
launch both the new website and the innovative Freya photo booth.
We're constantly trying to give our customers and fans really
creative ways to experience the brand and these two new initiatives
really help us to get closer to them."
Fans can only enter the photo booth competition through the
Freya Facebook page www.Facebook.com/Freyalingerie and have until
the 7th December to enter.