A delegation of leading civic, business and education
organisations from Birmingham will travel to sister city Chicago
this week, where they will promote closer links and investment
opportunities between the two cities.
Top of the agenda during the five-day trip (24-28 Oct) will be
meetings between Council leader Mike Whitby and the senior
management of new Cadbury's owners Kraft Foods. Issues to be
discussed at this meeting will include the company's investment in
Bournville, job creation and the potential for further growth at
the site.
Alongside officials from Birmingham Airport, the delegation will
also meet with one of the world's largest airlines, Chicago-based
UNITED Airlines, and the Chicago Aviation Commissioner, to
highlight the need for direct flights between the two cities to be
re-introduced.
Additional meetings will be held with Rahm Emanuel, Mayor of
Chicago.
Representatives from Business Birmingham, The University of
Birmingham and Birmingham City University, will also visit the US
city to promote Birmingham as a centre of business, investment and
educational opportunity.
Cllr Whitby, said: "Birmingham enjoys a special relationship
with Chicago. We have been twinned since 1993 and particularly with
the investment of Kraft Foods in Bournville, continue to develop
and strengthen our links with the city. The US is a prime target
for our investment drive and promoting the opportunities for US
companies to build on the success of Kraft's investment is
key."
Kraft has made Bournville the heart of its global chocolate
R&D, recently unveiling plans to create a worldwide 'Centre of
Excellence' at the Birmingham factory to drive new product
development, new technologies and best practices for brands such as
Dairy Milk, Flake and Creme Egg.
The US is the largest inward investor to Birmingham and the West
Midlands, investing £2bn since 2003. Over 350 North American
companies, including Microsoft, Motorola and Kraft Foods - which is
headquartered in Chicago - provide employment for 60,000 people in
the area.
Wouter Schuitemaker, Investment Director at Business Birmingham,
the city's inward investment programme - who is leading discussions
with potential investors in the US - said:
"The 'special' trade relationship between the US and UK, and
Birmingham more specifically, is very much alive and well. The US
is an important market for the Birmingham area and, given our
relationship with Kraft and our sister city status, Chicago is a
strong gateway into this market. It is vital that we understand the
city's economy and that we have the relationships in place to
access any opportunities and bring more investment and jobs to
Birmingham.
"There are many US companies, particularly in R&D, financial
and business services that are looking for European bases for their
overseas operations. We will be meeting a number of these potential
investors to show that Birmingham is the ideal location for these
hubs - given our location, talent pool and sectoral strengths - and
to showcase the opportunities for growth open to those who chose to
invest in the area."
The special US-UK trade relationship continues to grow. The US
invested $9.37billion in the UK in 2010. This investment was made
across 340 projects and created 32,450 jobs. Job creation by US
companies in the UK is looking strong - results from the first two
months of 2011 show a rise of 78% - almost doubling last year's
performance. On this basis the number of jobs created would hit
58,000 by the end of the year - compared with 32,450 last year.
The visit will also enable the University of Birmingham to
further strengthen its well-established ties with universities and
arts and cultural organisations in the Chicago area.
Professor Malcolm Press, Pro-Vice-Chancellor at the University
of Birmingham, commented:
"The University of Birmingham has spent the last two years
building relationships with the world-leading universities in the
greater Chicago area, which have involved academic exchanges in
both directions and sharing of intelligence on managing
universities in a globally competitive market against a backdrop of
change and uncertainty. Our engagement with academic partners in
Chicago spans the breadth of our expertise, from research on
heritage and culture; through resilience, cities and urban living;
to psychology, health and exercise. "
Last week Birmingham ranked in the top 20 'best city to locate a
business' by Cushman & Wakefield's European Cities Monitor 2011
(18th). Birmingham is one of only three UK cities to feature in the
survey's top 20. Birmingham was also 26th in terms of growth in
investment among global cities - up by nearly 60% - the second
highest growth rate of any UK city.