Pictured: The MET Academy students who were chosen to go through to the exhibition following their The Cube 'inside out' project - Bradley Caine, Elsie Ofori and Ben Colman

The Cube, the landmark development that has transformed the Birmingham skyline has pushed the boundaries of graphic design with an enterprising project that gave students the opportunity to develop their design skills in a commercial setting.

Students from Birmingham Metropolitan College were given the chance to showcase their talent to a panel of judges at The Cube after creating a multimedia presentation developed from the project which encouraged them to turn The Cube 'inside out'.

The Cube has introduced many firsts to Birmingham during its development including the state of the art architecture, the first Marco Pierre White restaurant in the city and one of the UK's first automated car park systems.

Eight students were chosen to present to a panel of judges at The Cube which included Neil Edginton and Anthony McCourt - from The Cube, Jamie Rodgers of Make Architects, and MET lecturer Adam Guy last week.

Three of the students work was selected for a place in the final exhibition which will be held at The Cube and at the Birmingham Metropolitan College's FEED studio at Millennium Point. They were Bradley Caine, Elsie Ofori and Ben Colman. Matt Ashmore was also selected to act as a mentor over the exhibition. 

Neil Edginton, director of The Cube, said: "The Cube was a natural match for this project which extended the boundaries of technology and produced some fantastic and unique design concepts.

"The standard and range of ideas was amazing, some of the concepts that the students had taken from The Cube were really phenomenal. There's a bright future for these students - we may even use some of their ideas for further commercial use here at The Cube.

"Projects such as this showcase some of the excellent talent we have here in the city, which in turn reflects the visionary and enterprising ethos that The Cube represents. I'm delighted that The Cube was able to give these students this opportunity and I look forward to the exhibition."

Adam Guy, course director HND graphic design, said: "I would like to thank The Cube for the opportunity to carry out this project. The Cube is a fascinating space and has a unique atmosphere. The students investigated every possible square inch and explored the buildings soul. I'm looking forward to the exhibition which will be an amazing opportunity for the students to have their work showcased at such a high profile building as The Cube."