Pictured: Karl Owen, Director and Samantha Antonic, Domestic Sales, The Chair People

Successful National supplier to many of the UK's finest Hotels and Restaurants has recently expanded into the domestic market, due to demand from diners.

Telford based 'The Chair People' have been specialist manufacturers and suppliers of Bespoke Designer Furniture throughout the UK since 2004, and due to increased consumer demand,  this month launched their new "@home" website and ranges  - creating the opportunity for home customers to generate their own creations from any fabric, and apply it to any of their  chair styles - for either dining or relaxation, from their thousands of styles and fabrics. "It's as easy as one two three", comments Director Karl Owen, "we specialise in creating bespoke pieces and ranges to the hospitality industry, and therefore have to create quality long lasting furniture,  as obviously businesses such as restaurants and hotels experience high usage of their furniture, but increasingly we were being approached by diners, who had enquired in their favourite restaurant or hotel where certain items were supplied from, and who wanted something similar in their own home."  Karl continues "With the trend of more home dining as peoples' budgets are being squeezed, they now prefer to invest the money in quality furniture that will last them a long time, and to save money by entertaining friends at home".

The Chair People have created a new dedicated area on their extensive website for potential domestic customers to browse fabrics, colours and chair styles to create their own and order on line, or if they prefer a more personal touch, they can visit the showroom on Halesfield in Telford, where Karl's  domestic team, headed up by Samantha Antonic (pictured with Karl) can talk them through all the options, and bespoke any item for them, in a very easy process. Sales executive Samantha Antonic (pictured) comments "We have offered a very simple process for busy restaurateurs and hoteliers to use, when choosing their preferred styles, and fabrics, so we thought it sensible for the same tried and tested system to be adopted for our domestic customers - Upholstery options are almost endless as we deal with most of the major UK fabric houses, offering everything from Chenilles to Velvets and Leathers to Suedes. Alternatively, customers can supply us with their own sourced materials to upholster with."

Delivery within the month! Certain styles can even be manufactured from order to delivery within four weeks "sometimes customers want a particular chair for a restaurant or hotel opening, and often leave it to the last minute, so we can supply many items within four weeks" Karl comments "I am sure our home customers will be planning parties and events at short notice and will want to benefit from the same rapid service, we will have to see. Being bespoke, they can be assured of that real 'wow' factor created from their own imagination"

For more information on the Chair People please visit their NEW website: www.thechairpeople.co.uk