Flint Bishop

RBH wins Queensgate social media pitch

Midlands based creative agency, Rees Bradley Hepburn has won the brief to deliver the social media programme for Queensgate Shopping Centre, Peterborough in a three way pitch.

The RBH team has been tasked with raising awareness of the Queensgate brand within the social media environment, engaging and interacting with social media partners; whilst monitoring, listening and feeding back the views and opinions of local people.

Phil Drinkwater, Marketing Manager at Queensgate said, "We've set some challenging targets and RBH is certainly an agency that is up to the task of delivering some great results for us. In addition to a great social media proposal, they also demonstrated comprehensively how we would handle a crisis through social media, a skill set that is very important for a shopping centre to have in its arsenal."

RBH launched the Queensgate Facebook page and Twitter feed on 1st September and has just launched the first 'like and win' campaign.

 

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Article published by Midlands Business News on 21 September, 2011

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