Pictured: Jamie Hudson

Nottingham based integrated marketing agency, Perspektiv have strengthened their copywriting team with the addition of Jamie Hudson, one of the most experienced freelance copywriters in the Midlands.

Jamie has over 30 years' experience of copywriting, having worked with a variety of well-known national advertising and design agencies both in-house and as a freelancer. Clients he has written copy for include Orange, Asda, Childline, American Express, Thomas Cook, Ernest Jones and Volkswagen.

With particular expertise in direct marketing, gained with leading DM agencies, Jamie will be an invaluable additional member of the Perspektiv team, who are one of the leaders in cross media marketing in the UK. 

"Hardworking copy is absolutely essential for the success of any marketing campaign, but particularly when it comes to cross media marketing," said Lincoln Austin, managing director of Perspektiv. "Every item in the campaign from the initial email and DM piece to the personalised web page and follow-up messages all need to be carefully written to encourage action. With his proven writing skills honed to produce response, Jamie will make a major contribution to the direct marketing and cross media marketing campaigns that we produce for our clients."

Jamie added: "It's great to be working for an agency like Perspektiv that identifies clients' needs and delivers a personalised solution. I am looking forward to working with a range of clients and creating effective campaigns for them."