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Businesses in the West Midlands among the first to benefit from new BTEC Social Media course

Pictured: (l-r) Anna Woolliscroft, Director of Market Avenue with Chris Plant, Birmingham Chamber Group Area Marketing Manager

Businesses in the West Midlands are to be among the first in the UK to benefit from the launch of a new BTEC Level Three Award in Social Media for Business.

Stafford based, marketing consultancy, Market Avenue, has been awarded the first licence in the UK through BTEC approved centre, Digital Marketing Mentor to deliver the new course. Individuals and businesses in the region will be given the opportunity to develop their social media management skills and learn how their business can benefit from the effective use of social media.

Working in partnership with the Chase Chamber of Commerce to host the first course, Market Avenue plans to make the course available at further sites across the West Midlands over the coming months.  

Anna Woolliscroft, Director of Market Avenue said: "Social media is changing the way businesses communicate and engage with their customers and is a sought after skill.  The flexible learning format makes it easy for people to manage their studying around their other commitments and combines the fundamentals with expert knowledge and practical experience, enabling learners to apply their new social media skills directly to their own business."

Chris Plant, Birmingham Chamber Group Area Marketing Manager said: "With the way in which we communicate evolving, social media is a vital marketing tool for businesses of all sizes and we are delighted to be working in partnership with Market Avenue. This form of communication is critical for many businesses to succeed in an increasingly competitive marketplace."

The course is specifically designed to provide those with an interest in social media and business focus, with hands on experience, strengthening their knowledge, marketability and future prospects. Courses are available in the West Midlands from September 2011. The course costs £895.00 plus VAT, with a £100 discount for Chase Chamber members.

For more information about the BTEC Level Three Award in Social Media, contact anna@digitalmarketingmentor.co.uk or call on 07791 594091.

 

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Article published by Midlands Business News on 27 September, 2011

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