Pictured: (l-r) Nicola Roffe and Carly Barton
East Midlands pub group The Orange Tree has teamed up with two
textile design graduates to create beer tents with a unique look
and feel at two of Leicestershire's most popular music
festivals.
The group approached De Montfort University (DMU) textile design
graduates Carly Barton, 23, and Nicola Roffe, 22, and asked them to
design textile installations and soft furnishings to transform the
festival beer tents at Summer Sundae and Strawberry Fields.
Their creations, using lace, silks, vintage fabrics and beads,
turned the Orange Tree's bars at the Summer Sundae festival in
Leicester earlier this month into a vintage circus-inspired main
bar and a 'utility chic' real ale and cocktail bar.
Now their designs are being used for a second time at the
festival beer tents at the three-day Strawberry Fields festival, at
Cattows Farm, Heather near Coalville, which starts on August
26th.
Suzi Corker from the Orange Tree Group said: "We were inspired
by the work we saw at DMU's end of term degree show and asked if
any of the students would be interested in working with us.
"What we wanted was a look that was unique and quirky and that
captured the personality of our bars.
"Nicola and Carly have risen to the challenge and have come up
with a range of ideas that will turn plain old tents into fun and
stylish festival bars.
"We've been delighted with their creative approach to
problem-solving and the way they've interpreted our brief for a
funky yet vintage look."
The graduates worked with donations from Low Woods Furnishings,
Belton, near Loughborough.
"We would like to thank Low Woods Furnishings for the generous
donation of fabrics for Nicola and Carly to work with," added
Suzi.
Leicester-born Nicola said: "It was a mammoth task, but it was
such a great commission to get so soon after graduating that we
didn't want to let the Orange Tree down.
"We've been working round the clock to make more than 200 metres
of bunting, but it's all been worth it because the tents are going
to look fabulous!"
Carly, from Market Harborough, has been busy scouring Leicester
charity shops for the silk scarves and vintage fabrics needed for
their decorations.
"Local charity shops have been great for the vintage items we
needed - and we've also had fabrics donated to us by local
businesses," she said. "But what we're most proud of is the fact
that everything we're using has been sourced from small independent
retailers in Leicester."
The independent Orange Tree Group has six bars across the East
Midlands, with four venues in Leicester - the newest addition being
The Basement in Wellington Street. The bars have a reputation for
their laid-back feel and quirky retro styling.