A major manufacturer of gardening, DIY, leisure and homeware
products has launched a new arm of the business - and has already
secured £1 million of new orders.
Bonnington Plastics Limited, parent company of the Kingfisher
Brand, has launched its Halloween and Christmas decorations and
accessories product ranges from its headquarters in Nottingham with
backing from Yorkshire Bank.
The rapidly expanding firm's diversification includes the
designing, manufacturing and supplying of a wide range of
decorations and fancy dress costumes to retailers across the UK and
is being supported by Yorkshire Bank through its Investing for
Growth initiative.
The new arm of the business will be operated from Bonnington
Plastic's 150,000 sq ft head office on Glaisdale Parkway which the
firm moved into last summer with funding from Yorkshire Bank's
Derby Financial Solutions Centre (FSC).
Ian Fisher, MD of Bonnington Plastics, said the new products
would provide a key area of growth for the firm outside its
traditional seasonal summer gardening market.
"We're entering the market with products which have fantastic
designs and are very reasonably priced," he said.
"With the release of our Christmas 2011 and Big Reaper Halloween
collections we're confident we have launched the most competitively
priced range of decorations and accessories available on the
market.
"The merchandise includes almost 250 products and we have in
fact already secured orders of around £1 million which speaks
volumes for the range we have put together."
Fisher said the launch fits in with Bonnington Plastics' other
operations and the firm would be working with Yorkshire Bank to
achieve further growth.
"Yorkshire Bank is providing on-going funding to enable us to
hold stock and support with our diversification, which we see as a
key area of growth," he added.
"Our gardening business is really thriving and continues to grow
at great pace and launching this venture fits in well with this as
we can fully utilise the room we'll have for storage in our new
warehouses when orders come in during the quieter winter
period."
Dave Simpson, senior partner at Yorkshire Bank's FSC in St
Peter's Street, Derby, said Bonnington Plastics' move to its new
headquarters was the launch pad the company needed to continue to
grow at great pace.
"Bonnington Plastics is always on the lookout for quality growth
opportunities and has not looked back since making the move to
Glaisdale Park," he said.
"Yorkshire Bank is pleased to be supporting the firm again with
this exciting new venture through the Investing for Growth
initiative which is perfect for companies wanting to buy new
premises or fund the launch of new products."