A practical workshop In Northamptonshire will help companies
consider the next steps in business diversification.
In May the Institute of Directors (IoD) Northamptonshire Branch
and corporate diversification experts held a seminar which focused
on how businesses can increase profitability through greater sales
generated from new profits, new markets and restructuring, using
case studies presented by an expert panel. On Thursday 16 June a
follow-up event will put some of the ideas into practice.
The lunchtime event, sponsored by The University of Northampton
Enterprises Ltd., will be held at the Sunley Management Centre. It
will be led by Phil Chapman, Director of Marketing and External
Relations at The University of Northampton. Prior to his current
post Phil handled sales and marketing with the Ford Motor Company,
Jaguar Cars and Aston Martin.
Sarah Canning, IoD Northamptonshire Chair, commented:" This is a
hands-on session for businesses who are exploring practical
diversification methods for application in their own
companies."
Bookings for the lunchtime event can be made via
www.iod.com/eastmidlands/events.