Pictured above: (l-r) John Andrews, Chris Thomas, Damian
Scarlett and Alun Cochrane show off Cloggs' top award
Birmingham based retailer Cloggs has won a prestigious Drapers
Footwear Award, taking home the trophy for 'Etailer of the
Year'.
Independent retailer Cloggs beat national chain Clarks to the
title at the awards ceremony, which was held at London's Grosvenor
Hotel. Mes Footwork, Redfoot, French Sole and high-end label Jimmy
Choo were also in the running for the coveted title.
This is the second time Cloggs has been successful in the annual
awards and follows on from last year's accolade of 'Best New Store'
for its 2000sq ft Bullring shop.
Local brothers Nick and Chris Thomas run Cloggs, with business
partner Damian Scarlett. It began life as an online retailer 11
years ago and now stocks more than 20,000 items, including big
brands such as FitFlop, Birkenstock, Converse and Crocs.
"It's a great honour to have received another one of these
highly sought after awards," said Mr Scarlett.
"Despite tough economic times, Cloggs has gone from strength to
strength and we're proud to be putting Birmingham back on the map
for quality independent retailers.
"We're constantly striving to improve our online offering and
keep ahead of the pack in what is an ever changing market, so this
award really does mean a lot to us.
"Over the last year we have been building up a strong online
presence using various social networks. We're now very active on
Facebook, Twitter and YouTube, which allow us to engage with our
customers on a whole new level.
"Excellent customer service and top brands at affordable prices
are going to remain at the heart of our strategy as we continue to
expand."
The Drapers Footwear Awards, organised by weekly fashion trade
magazine Drapers Record, recognise the best of the high street and
independent footwear retailers across the country, as well as
footwear brand specialists and up and coming designers. Selfridges,
Footwise and Spice London were among this year's winners, while
Marks & Spencer, The Footings and Clarks were among those
highly commended.