Pictured above: Richard Moore
Following Mobile Fun's successful international expansion into
Germany and France, the leading online retailer for Everything
Mobile, has appointed Richard Moore as Head of International, to
spearhead the company's continuing growth and sales across
Europe.
Richard brings experience of ecommerce, retailing and
international operations to Mobile Fun. Prior to joining Mobile
Fun, as Director of Operations for an International publishing
company, he was responsible for business development and managing
the company's growth across the UK and international markets via
ecommerce.
As Head of International, Richard will grow Mobile Fun's
established presence in Europe by managing the company's German and
French websites. The German online site, www.mobilefun.de, was
launched in 2008 and is one of Mobile Fun's fastest growing
websites, behind the flagship www.mobilefun.co.uk website. The
company's French website, www.mobilefun.fr, was launched in July
2010 and is already exceeding its initial sales targets.
Richard commented on his appointment: "Following the successful
introduction of our second international website, we now have a
repeatable and sustainable international strategy in place. As Head
of International, my main responsibility is to ensure our continued
international growth. This is especially important with our plans
to add Spanish and Dutch websites to our portfolio in the next six
months. This exciting expansion period and Mobile Fun's reputation
attracted me to the company.
"I am eager to bring my international experience to the table by
working with the rest of the executive management team to maximise
Mobile Fun's success and raise international awareness of our wide
range of products."
Richard will report directly to Mohammed Hussain, MD at Mobile
Fun, who added: "Richard's appointment comes at a time when we are
enjoying continued success, and gaining industry recognition with
recent award wins and a Hitwise top ten ranking. His appointment
will strengthen our continuing growth - both within the UK and
abroad by ensuring that all international opportunities are
identified and acted on as quickly as possible."