An announcement detailing a breakthrough in recyclable packaging
has been made by a new company, Split-it Ltd. The product is the
result of collaboration between UK carton specialist Benson Group
and French packaging machinery business, Mecapack. The new company
has announced the creation of an environmentally friendly and
efficient alternative to polymers and, ultimately, the C-pet
ready-meal tray.
Split-it claims a green "hat-trick" of wins over conventional
packaging, with significantly reduced weight, reduced embedded
carbon, and the potential for significantly greater recycling. The
product is expected to have a significant impact on a market that
is currently sized at 6.5 billion food trays per year in the UK
alone.
The product will make its international debut at the forthcoming
Interpack exhibition in Dusseldorf (www.interpack.com, May 12 to
18) where it will be the major point of focus on the Benson Group
stand (hall 7.1 stand A40), and Mecapack (Hall 5, stand H19).
The Split-it product consists of a board skillet which can be
lined at the point of packing with a thin film. This forms the
sealing flange, providing an air tight seal. The finished package
is easy to open but also easy to recycle, with the consumer able to
"Split-it", separating the film from the board with one swift pull.
The board packaging is recycled as easily as all other card
packaging product.
The board substrate and lining film can be selected according to
the desired application. Paul Tye, Sales & Marketing Director
of Split-it said: "The Split-it product is suited to a wide range
of food applications, but the development was particularly created
with ready meals and chilled product in mind."
Ready meals require the creation of a package utilising an
oven-able board and PET lining film, whilst chilled short shelf
life product could be created from FBB and a film dependant on
product life.
With regard to the potential market, plastic trays account for
some 80% of the global market in these sectors, whilst pressed
board trays account for just 10% along with the same amount for
aluminium trays. In the UK alone, the total market consists of some
6.5 billion trays per annum, with 60% of these in the chilled
sector and 40% in frozen.
"These are huge markets," said Mr Tye. "Currently there is very
little promotion of any environmentally friendly solutions. In
addition to the ease of recycling, Split-it also provides a near
50% weight reduction compared to equivalent plastic tray, adding
significant further arguments to its green credentials when
calculating distribution costs." The company is also examining the
potential for a similar product for use within the fresh sandwich
market.
Controlled tests conducted by the independent Eco3 laboratories
in Ashby-de-la-Zouch calculated a saving of 0.054 Kg of CO2 saved
per unit when making a direct comparison between the components of
Split-it and existing polypropylene ready-meal trays. Therefore, if
Split-it were to take just a 30% market share in the UK the total
CO2 savings would be in excess of 100,000 tonnes.
Commenting on the choice of Interpack as the venue for the
launch of the product, Mr Tye said: "We believe that Split-it will
have a huge impact on the packaging market due to its environmental
credentials. It is the product that many food suppliers have been
waiting for. Interpack is therefore the only venue where we could
launch such an important product. We are looking forward to meeting
with packaging specialists from across the globe at the show, and
anticipate significant interest in Split-it from both Europe and
the US."