New Leicester-based conference and event management consultancy, Hsquare2 is firing on all pistons with completion of its first contract wins to produce and stage manage the Red Bull F1 team building exhibit at Fitness First's annual managers' conference at The Grand Hotel, Brighton and the National Public Awards at London's The Grosvenor House Hotel.

The event contracts are the first briefs for Hsquare2 from new client Red Bull Company Ltd to support the drink manufacturer's F1 exhibit, which is used Europe-wide by companies for team building and display at events, conferences and exhibitions.

The Red Bull F1 exhibit was first used as part of a team building event at Fitness First's conference for 270 delegates.  Commenting, managing director of Hsquare2, Mark Huffington said: "These two events are the first contracts of many to be completed for Red Bull and is a fabulous start for the consultancy. 

"The event for Fitness First involved building out the exhibit, managing all technical requirements, and stage managing a team competition for the fastest wheel change using David Coulthard's car and the exact equipment and tools used at a Grand Prix stop."

Andrew Neilson, Group Purchasing Manager at Fitness First said: "We recently had the pleasure of having the Red Bull Racing F1 Pit Stop challenge at our National Conference and it was a huge success with all concerned.

"Mark and his team have such excellent organisational skills that the set up and subsequent dismantling were handled in such a seamless and extremely discrete manner that nobody knew anything about the challenge until the morning of the conference which is exactly what we wanted. The event itself was handled very professionally and the level of excitement, team work and competitiveness generated surpassed our expectations, it was just simply a fantastic supporting element to our event." 

Work is well underway at Hsquare2 for the third Red Bull exhibit event, which takes place at the British Grand Prix at Silverstone in July.  Mark said: "There was no time to down tools from the Fitness First and National Public Awards events as we were straight onto planning to stage manage attendance at the Silverstone F1 Grand Prix from the 8 to the 10th July."