Flint Bishop

New business wins for Hügli UK

Pictured above: Richard Bailey, managing director of Hügli UK

 

International manufacturer and supplier of dry blended foods, Hügli UK has announced two new business wins totalling almost £500,000.

Hügli's existing experience in the health and nutrition sector contributed to it winning the production account for a new new range of powdered energy drinks for Kinetica Sports Nutrition, a division of the Carbery Group. 

Having worked closely with Kinetica over the past few months, Hügli has won the contract to produce two flavours of its Tri Carb Energy; Green Apple and Berry in 35g stick packs, which are being sold to consumers via retail outlets and sports centres. Already successfully launched in the Irish market, Hügli is expecting to produce at least 150,000 stick packs of each flavour over the next 12 months. 

John Keys, Business Manager for Kinetica Sports commented: "Hügli offered us the support and expertise to successfully roll out the Kinetica brand to the UK market. Its recipe expertise, blending facilities and packaging development support enabled us to replicate the innovative dairy protein and flavour engineering of our Irish factory within the UK. This has not only ensured we can deliver products of the same high quality to the UK market but also by manufacturing the products in the UK eliminates the cost and complexity of importation and allows us to respond swiftly to product demand."

Hügli UK has also been appointed by Essex based Sterling Supergroup and will be creating a range of standard gravy granules, pastes, bouillons, soups and sauces for the wholesaler within its newly extended 100,000 sq ft head office and production facilities. 

Richard Bailey, managing director of Hügli UK commented: "We are delighted to have secured contracts with these market leading clients. Introducing Kinetica Sports to the UK market was a significant milestone for Carbery Group and selecting Hügli as their UK manufacturing and distribution site, is testament to the reputation we have established for delivering quality products. We are equally pleased to have signed up the Sterling Supergroup a hugely respected wholesaler whose savoury products we are proud to be producing and developing onsite." 

A global food company, Hügli produces and supplies a comprehensive range of dry ingredient blends into four primary market segments: foodservice; health & nutrition, food ingredients and own label. The company can blend ingredients for both branded and private label use, carefully tailoring them to suit customers' specific recipes and nutritional specifications. Its in-house New Product Development Team can assist in complicated re-formulations and the creation of new and exciting products.

Hügli products are manufactured using both traditional and clean label solutions, with the combination of intelligent computerised production lines and unparalleled experience in blending and packing dry foods, giving customers the assurance of consistency and quality of product supply.

 

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Article published by Midlands Business News on 25 March, 2011

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  • New business wins for Hügli UK - click to read
  • Hügli expands UK operations - click to read
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