Flint Bishop

Tank helps high street chain take a bite of the franchise market

Pictured above: Simply Eat store

 

Midlands quick serve restaurant chain, Simply Eat, has appointed Nottingham PR agency Tank PR to handle its public relations. 

The restaurant chain, which has outlets in West Bromwich, Wolverhampton, Halesowen and Derby, will be tasking Tank with the launch of its aggressive national franchise store programme, and with increasing the profile of its brand in its store localities and beyond. 

Tank PR will be also be working alongside Peterborough digital agency i3 Media to construct Simply Eat's website.

Simply Eat operations director Tanny Mohammed, says of Tank's appointment:

"In addition to its strong food and retail credentials, the team at Tank bought a number of fresh ideas to the table and were able to demonstrate experience and understanding of the dynamics of the franchise sector."

This latest account win follows Tank PR's securing of the two retail PR accounts Tailoring UK and Jessica Farringdon Brides.

 

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Article published by Midlands Business News on 11 January, 2011

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