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High-tech investment propels Label Apeel

Pictured above: Label Apeel's HP Indigo WS6000 Digital Press

 

A £700,000 investment in new machinery is set to propel Leicester's Label Apeel into a league of its own.

Label Apeel, the manufacturer of self-adhesive labels to the food, beverage, health and personal care industries, has bought a new HP WS6000 Digital Label Printer and a Digicon Finishing Line. This additional print technology will mean that Label Apeel will be able to again further its ability to provide clients with exactly what they need - when they need it.

The HP Indigo WS6000 Digital Press offers the most productive, high-speed digital solution label and packaging printing, with print quality surpassing that of conventional printing. The Digicon Finishing Line provides cost effective tooling solutions to embossing, screen printing, cold and hot foiling, varnishing and laminating.

Talking about the new investment, Stuart Kellock, managing director of Label Apeel said: "This is a great investment for our company - and more importantly, our customers. We've recognised that digital is the future of the industry, and it's time for us to enter the market to give more options to clients of our expanding UK and European operations.

"These new pieces of kit will mean even shorter turnaround times for our customers, as well as being able to show them finished product samples. We really couldn't have spent the money any better."

The new equipment will mean that Label Apeel is now perfectly positioned to continue its exciting expansion plans into the beverage market, as well as the personal care, healthcare and cosmetics sectors.

Label Apeel recently expanded into the German beverage market with three prestigious contract wins. The company has signed deals with Weingut Herbert Becker - a vineyard in the Kraichgau Wine region, Mall-Brau - a brewery in Meckesheim to supply bottle labels, and is building close links with Deco Glass a decorative glass and bottle producer in Montabrau.

As part of its energetic expansion plans, Label Apeel also recently hired Amy Chambers, a new sales manager tasked with growing the personal care and healthcare side of the business.

 

 

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Article published by Midlands Business News on 26 January, 2011

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Articles submitted by Label Apeel:



  • Label Apeel signs German beverage deals - click to read
  • High-tech investment propels Label Apeel - click to read
  • Label Apeel invests in online presence - click to read
  • Room for Chambers at Leicester based firm Label Apeel - click to read
  • Leicester based firm Label Apeel expands team - click to read
  • BWS market spreads growth for Leicester based Label Apeel - click to read
  • High spirits at Leicester based Label Apeel - click to read
  • Midlands boss doesn't let grounded planes get in the way of team training - click to read
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