Flint Bishop

Holiday park specialist begins expansion into Lincolnshire market

Pictured above: Lifestyle Living Group's owner and chairman, Tony Barney

 

The UK's leading premium holiday park owner, Lifestyle Living Group, has rescued a number of prime Lincolnshire holiday destinations by buying three caravan parks out of administration.

In deals totalling £3 million, the Group, which is renowned for its rural UK holiday and residential parks, has acquired the Little Haven Caravan Park and The Willows Caravan Park in Chapel St Leonards, and The White Horse Caravan Park in Metheringham. 

The caravan parks, which total just over eight acres and have space for around 126 caravan pitches, will remain as caravan holiday parks, but will be transformed into more luxurious destinations by Lifestyle Living Group. It will now begin to develop the parks to bring them in line with the other luxury holiday park locations within its portfolio, using funds from its £10 million investment group programme. 

"The Lincolnshire coast and its thousands of acres of splendid countryside ensure that the county has retained its charm over the years, remaining a magnet for UK tourists and indeed retired couples," explains Lifestyle Living Group's owner and chairman, Tony Barney.

"We are seeking to expand our park portfolio in Lincolnshire further, and we welcome direct approaches from park owners looking to sell or even those looking for a joint venture partner."

Tony has over 30 years of experience in the holiday parks market and currently owns a portfolio of holiday and residential parks featuring luxury locations from the Lake District in the north, to Weston-Super-Mare in the west and Norfolk, Suffolk, Essex and now Lincolnshire in the east. His vision is to offer holidaymakers unrivalled luxury at each Lifestyle Living Group park. A recent example of the realisation of this vision is the four star rating given to Lifestyle Living Group's country park in Saxmundham - 'Carlton Meres' by VisitEngland.

Lifestyle Living Group expects that the three acquisitions will create around 10 new jobs in Lincolnshire across the parks. 

The purchase of the three Lincolnshire caravan parks - Lifestyle Living Group's fourth significant group of deals in as many months, was advised on by law firm Hallow Associates and accountants Grant Thornton.

 

 

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Article published by Midlands Business News on 3 September, 2010

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