Pictured above: Leon Blair (left), Creative Director of
iSEV, with Stephen Saunders of seminar hosts ACL Business
Solutions
A local internet solutions company has just completed an email
marketing roadshow which saw its Creative Director educate
businesses from across the county and the West Midlands region
about the power of email marketing.
Leon Blair from Telford-based iSEV started his series of
workshops and presentations with the Chamber Business Expo
mid-October and completed it at a seminar hosted by ACL Business
Solutions this week. "It's certainly been a busy few weeks"
explained Leon "but we've been thrilled to be able to meet with so
many diverse businesses from across the region, and to share our
expertise with them."
"When done well, email marketing can be hugely cost-effective
and drive large numbers of enquiries to a business, but when done
poorly it can damage a company's reputation and even leave them the
wrong side of the law. During the sessions we talked through lots
of dos and don'ts with attendees, and covered areas from what makes
a great campaign to how to source and manage data."
"Anyone who wasn't able to come along is welcome to contact us
for an overview or a discussion about how email marketing could
specifically help their business, and we're already planning our
next topic for more seminars and workshops in the new year" Leon
concluded.
iSEV is a dedicated design, online marketing and internet
solutions company whose team has over 25 years experience of
creating innovative solutions to exactly meet customers'
needs.