The organisers of a unique media training programme have moved their sessions to a larger venue to cater for increased demand from local business owners.

The next session of the Be Your Own PR Person coaching programme, run by Staffordshire PR agency Richard Swancott Associates, will be held in the lecture theatre at the 100-seater Sutherland Institute in Longton, Stoke-on-Trent.

The move from Lymedale Business Centre is to provide enough space for the 30 delegates currently on the programme, and for demand from business owners eager to hear the thoughts of speaker Sam Metcalf.

Sam is the deputy editor of Midlands Business Insider, the region's largest business magazine, with a circulation of more than 12000 and a readership of 70000.

Richard Swancott, creator of the programme, and owner of Richard Swancott Associates, said: "The programme has had a very encouraging response in its first 12 months and we are looking to expand it into new areas next year.

"In the meantime though we need to cater for our current delegates, and the Lymedale Business Centre is not big enough on this occasion.

"Plus we are anticipating an increase in enquiries from people who'd like to know more about Midlands Business Insider."

The two-hour session takes place on November 22nd 2010, between 12 and 2. Places cost £60 + VAT.

The programme consists of 12 sessions, each covering a different aspect of PR. These include organising local media coverage, using social networking sites, and putting together events on a limited budget.

A grant of up to £1000 is available from Business Link West Midlands for business owners who would like to take part in the programme. The deadline for applications for this funding is December 31st 2010.

For further information, contact Richard Swancott Associates on 01782 472035/07880 733138, or info@richardswancottassociates.co.uk.