A primary school in Lincoln has undergone an image overhaul as part of its 50th anniversary celebrations. 

Local companies Ruddocks and Allen Signs have worked with Fosse Way School to create a new brand identity including a unique and high impact logo along with modern and contemporary signage. 

Even the school uniform which used to be green and yellow has been updated to match the new navy and white colour scheme .

David Allen, MD of Allen Signs explained: "The school wanted a full facelift to help mark its 50th birthday and as Paul Banton from Ruddocks and I both have family connections with the school the collaboration between both companies and the school came together very quickly.

"We provided the school with various signage options incorporating the new logo and brand identity which had been created by Ruddocks. This resulted in an extremely modern, contemporary sign that helps the school stand out from others, reflecting it's outstanding Ofsted report."

Ruddocks MD Paul Banton added: "The new logo has links to the history of the school and the area, as we have retained the Roman helmet design. It has been created with silhouettes of children undertaking all kinds of academic, sporting, creative and fun activities; things which we feel really sum up the school ethos."

The school, which is celebrating it's 50th anniversary year, received an 'Outstanding' Ofsted report when inspectors visited in July.  

Headteacher Nora Walkley said: "Updating our school logo was something we'd been wanting to do for a long time but it had to be just right if it was to work well on the uniform, signage and stationery.

"It was when we were working alongside Ruddocks and Allen Signs that the process started to come together and gave us a chance to test out a range of ideas and be guided by their experience.

"We agreed on three options and as a whole school chose the final design. We are all delighted with the result that reflects links to Roman times while ensuring children remain at the centre of everything we do. I know we'll be proud of our new image for years to come."

Allen Signs has also worked alongside Ruddocks on the rebranding of Manor Leas Junior School in Lincoln. Head teacher James Greenwood was keen to improve the appearance of the schools external features.

Allen Signs' Sales and Marketing Executive Glen Merryweather explained: "Ruddocks were working on redesigning the schools printed materials and took some photographs of the pupils in the classrooms and playing in the school grounds as part of this project.

"We developed this idea and took some new images which we incorporated into the signage. We also used these images around the school to improve the appearance of the buildings and  create a more friendly and welcoming environment."