Pictured above: (l-r) Bev Moss with Kathryn Holloway, toasting the success of the specially commissioned giant commemorative mugs

Shropshire business Simmonsigns, Traffic Engineers, is celebrating its 25th Anniversary this year and was looking for a memento to mark such an important milestone.

The family-owned company, based on Stafford Park in Telford, manufactures illuminated and reflective traffic bollards, illuminated signs, school patrol warning signals, subway lighting and passively safe street furniture.

Bev Moss, Executive Assistant to Simmonsigns Managing Director, said: "Our principal customers include many local authorities and the Highway Agencies, so we wanted to come up with a suitably appropriate gift to give out, to mark this impressive landmark in our company history.

"We commissioned an oversized and very practical mug with an extra-large grip and capacity of half a pint. 

"Displaying our new 25th anniversary logo, local promotional marketing company Promofix has produced over 1,200 mugs which we have given out to customers.

"We have also given one to every member of our staff as a small gesture of gratitude for their efforts, which have clearly contributed to the company's continued success and expansion over the past quarter of a century."

Chamber member Kathryn Holloway of Promofix added: "Owing to their size and chunky handles, the mugs are a really 'fun' and unusual item and I am sure that Simmonsigns will get a lot of positive feedback from the recipients.

"We provide a very wide range of individual and quirky promotional items, but these large mugs must surely be one of the most practical and unique ideas to get the company name literally in the customer's face!"