Ascom Wireless Solutions, the UK's leading supplier of on-site
wireless communications has secured a major three year contract in
the healthcare market, following a link up with Lichfield-based
Marketing Medicine by Life Science specialists myM-link.
With a score of 96.4 per cent, Ascom has successfully won a
place under 'Lot 1 Telecare Products', on the 'Buying Solutions
National Framework Agreement for Assistive Technologies, Telecare,
Telehealth and Telecoaching'. Industry expert Marketing Medicine,
which has achieved a 100 per cent success record in 2010 for its
public sector tender submissions, compiled the bid, following an
introduction by myM-link, the membership division of
MedilinkWM.
The successful partnership looks set to continue with the next
project already under discussion.
myM-link manager Sue Wilde said: "It's very exciting to see one
of our members, Marketing Medicine, gaining business from one of
our link-ups, and for the association to prove so successful for
Ascom is inspirational. By understanding the core strengths of our
members, we are able to look for commercial opportunities that are
mutually beneficial - matching the right supplier to each
company.
"When Ascom approached us for help with their tendering process,
we immediately thought of Marketing Medicine, who have the
expertise and inside knowledge to put together a successful tender
document. It marks a significant step into the healthcare sector
for Ascom and is yet another successful bid for Marketing
Medicine."
Katy Draper, founder of Marketing Medicine added: "This is a
very useful introduction from myM-link, which enables me to
establish a long term partnership with a global company, and that
is great news for my company. I worked closely with Ascom to
understand the core of their business, and helped them express
their messages in a way that matched the requirements of the Buying
Solutions team. Ascom has an exceptional product, and it's very
important that they are able to win these bids and bring their
innovations to end-users."
Ascom's UK sales manager Mark Leppard explained: "This
represents a significant first step into the healthcare market.
Ascom has demonstrated that it has the products and capability to
do well in the sector.
Ascom put forward their new Telehealth system, a highly
innovative and robust management system which combines the
functionality of several devices into one, fully-integrated, high
quality system, offering considerable price savings and
multi-features. Ascom saw the market beginning to focus on the
needs of the individual and moving from basic care to helping
people to "live". This move towards "living" means that it is
a logical step to integrate alarming, security, automation and
services into one solution.
Achieving an outstanding retention rate of 95 per cent in its
second year, myM-link is in the top six per cent of the UK's
membership organisations.
For more information about myM-link, please visit their website
here: www.mym-link.co.uk