Pictured above: Matthew Chattaway at Park Central

City living is continuing to win the vote of today's young professionals, according to Crest Nicholson. The developer's award-winning Park Central scheme in Birmingham is scoring highly with homebuyers who want to enjoy all the lifestyle benefits of owning a stylish apartment in a prime city centre location.

Bordered by Bath Row and Lee Bank Middleway, Park Central is situated just minutes from The Mailbox and comprises an innovative mix of new homes positioned around eight acres of landscaped open parkland. Prices at Park Central start from £90,000 for a contemporary one-bedroom apartment; however eligible purchasers who take advantage of the Government assistance scheme HomeBuy Direct can secure a new home from just £63,000.

29-year old marketing analyst, Matthew Chattaway, recently purchased a one bedroom apartment in the Hudson phase at Park Central. He explained his reasons for moving to Birmingham city centre. "I previously owned an apartment in Bedworth," Matthew said, "but I work in Birmingham city centre and was therefore enduring a 26 mile commute every day just to get to the office and back home again. I started to look at moving into Birmingham, and checked out several apartment schemes in the city centre. However nothing matched Park Central for the quality of apartments and I really liked what the scheme had to offer, so I made the decision to buy here.

"My new home is now a short walk from work, and my route takes me through the two parks at Park Central. Living here has already made a real difference to my lifestyle as I've got back the many hours I would usually have spent on the road, stuck in traffic every day. I get a lie-in in the morning and I get to have plenty of time to relax in the evenings.  

"I've only just finished moving in to my new apartment, and I've got a lot of space here that I'm currently enjoying making my own. It's a real pleasure to be able to get some plants out on my balcony and make my surroundings even more attractive. I now look forward to taking advantage of having the city centre's shops, bars and restaurants on my doorstep, and to really enjoying my new city centre lifestyle to the full."

Each new apartment at Park Central comes complete with a quality internal specification. Individually-designed kitchens have a stainless steel oven, hob and extractor, and integrated appliances all come as standard. Contemporary bathrooms feature Hansgrohe mixer taps and stylish Porcelanosa tiling, along with Kaldewai enamelled steel baths and chrome towel rails. Selected apartments also have allocated car parking, and many have views across the extensive public parkland at the heart of Park Central.

Jo Parker, Crest Nicholson sales manager at Park Central, said: "Matthew Chattaway is typical of many of the buyers here at Park Central, in that he works in the city centre and wants to enjoy a hassle-free lifestyle. Top of the wish lists of such buyers is a stylish, aspirational apartment which has plenty of space and quality finishing touches, and of course location is all-important. Walking to work is a 'green' option for many but it also saves time and money, so it is can often be one of the biggest reasons for a move to the city centre. Once based here, there are so many other benefits that homebuyers can simply relax and enjoy their exciting new lifestyle."

A choice of one and two bedroom apartments is currently available at Park Central, including a new collection of properties in the Liberty phase which have only recently been released to the marketplace to meet continued demand at the scheme. Featuring some of the most prestigious apartments to be delivered at Park Central, the properties are situated in a heightened parkside position.

HomeBuy Direct is currently available at Park Central for eligible purchasers earning under £60,000. Buyers taking advantage of Homebuy pay for 70 per cent of the property whilst effectively owning 100 per cent, as the Government and Crest Nicholson cover up to 15 per cent each or 30 per cent in total of the property price with a loan.