With fewer than four weeks to go before the Government's
scrappage scheme is set to end, Crystal Motor Group is urging
customers to make the most of savings to be had on new registration
vehicles.
The group's Nissan showrooms in Grantham, Lincoln and Boston
have seen the largest number of sales through the scheme, which
began last May and ends on 31st March, having helped over 200
people scrap in their old car for new.
Crystal Nissan Sales Manager Chris Whitehead says he's expecting
a final flurry of sales leading up to the closing date with the
introduction of the new 60 registrations as people look to bag a
bargain.
"The scrappage scheme has given us and the industry as a whole a
boost," said Chris. "We have enjoyed a good number of sales as a
result of it and saw a surge in buyers last September because of
the 59 registrations.
"We now expect a similar pattern this month with the new 60
registrations as customers with vehicles over 10 years old take the
plunge and buy before the scheme ends."
The scrappage scheme has played a vital role in ensuring Crystal
Motor Group has remained prosperous throughout the recession,
encouraging continued new vehicle sales.
"I think the scheme has helped put a lot of cars on the road for
Nissan and has essentially moved metal for manufacturers," added
Chris.
"It has helped us raise our profile and as a result of the sales
it's brought about it will provide repeat vehicle servicing and
business for us over the coming years."
Since its introduction in May last year over 400,000 vehicles
have been allocated through the scrappage scheme and the Government
has invested £400m.
Originally due to end last month, Business Secretary Lord
Mandelson extended the scheme for a second time to give dealers and
manufacturers more time to prepare for the exit phase.
Back in September the scheme was also extended after its
popularity meant demand outweighed the number of vehicles
available. A further £100m investment and an additional
100,000 vehicles were allocated to the scheme.
Despite the end of the scrappage scheme, Chris remains upbeat
about the future of the motor industry.
"We have to remain optimistic about what the future holds for us
but must stay on our toes and be creative about how we approach the
marketing of our vehicles.
"The end of the scheme will certainly leave a void regarding
dealer margins so it will be interesting to see how we as an
industry cope. The future is an unknown quantity and perhaps
manufacturers may even step up to help support dealers."