Pictured above: (l-r) Nottinghamshire captain Chris
Read with Orchid Finance Director James Twigg and Orchid Managing
Director Brett Critchley
Information Technology support firm Orchid IT has struck a
one-year deal to become shirt sponsor for Notts Outlaws' campaign
in the revamped Friends Provident t20.
The firm's logo will adorn a new club shirt to be worn for the
first time when the Outlaws begin their Twenty20 programme against
Worcestershire Royals at New Road on Thursday 10 June.
A home clash against Derbyshire Falcons at Trent Bridge on
Friday 11 June will hold added significance for Orchid who hold a
wide sports-sponsorship portfolio with established links with
Nottingham Forest, Derby County and Nottingham Panthers.
"Having the company crest on the Notts Outlaws shirt is quite
simply a dream come true for the company and for me as a Nottingham
lad," said Orchid's Managing Director Brett Critchley.
"We have some fantastic partnerships with other sporting clubs
and to be able to add the Notts Outlaws to this list is great for
us, although I will have to stay neutral when they play against the
Derbyshire Falcons!
"We like what the club is about and the people there and we were
made to feel like part of the family right from our first
meeting.
"The timing of the deal is good for us ahead of what should be a
fantastic season and I know that I'll have no shortage of engineers
wanting to provide IT support during the Friends Provident
t20."
Orchid will take responsibility for all IT support at Trent
Bridge during the term of the deal and have the option to extend
the agreement.
Having formed in 1997, Orchid now employs 50 staff and has an
annual turnover in excess of £10million. The company offers
IT support to more than 200 clients and was named Derbyshire and
Nottinghamshire Chamber of Commerce Business of the Year in
2009.
Nottinghamshire Deputy Chief Executive Lisa Pursehouse
said: "We are absolutely delighted to have Orchid IT as our
new official sponsor for the Friends Provident t20 campaign.
"The nature of this deal means we will enjoy a particularly
close working relationship with Orchid IT and we are always
especially keen to align ourselves with local companies. I am sure
this deal will prove to be mutually beneficial."