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Midlands based bespoke tailoring firm finds pattern for growth

Pictured above: Ketan and Harsha Jethwan outside their successful Leicester store

 

Tailoring UK, a Leicester-based tailoring business, which began trading in the depths of the recession is enjoying excellent growth and plans to expand its high street retail presence.

The business, which began trading just over a year ago, currently has bespoke tailoring stores in Leicester and Cambridge city centres and is about to unveil a third in Nottingham city centre.

In the past year, the Churchgate based business, which also has a manufacturing facility on Wheat Street in Leicester, tailored over 300 suits for customers and a further 600 for fashion industry high street name clients for whom Tailoring UK acts as a manufacturer. 

Contrary to the opinions of many Leicester independent retailers, managing director, Harsha Jethwa, who founded the successful start-up thinks that the Highcross Shopping Centre in Leicester has aided business growth. She says:

"The Highcross has shifted Leicester's city centre to this end of town, which has increased footfall for our business. With such great fashion brands across the street, our Churchgate store has benefitted from the influx of fashion orientated shoppers."

In addition to the bespoke tailoring service for suits and shirts, Tailoring UK's high street stores also sell its own exclusive brand of ready to wear suits - the Joseph Brandon England range, designed and created by its professional tailors to offer a semi-bespoke alternative to buying a fitted suit. The stores also stock a vast range of ready to wear shirts, ties and accessories such as cufflinks and collar stiffeners and provide an alterations service used by most high street fashion retailers in Leicester and Cambridge.

"We chose to offer a complete service - from tailoring to alterations to ready to wear and accessories, and because of this we're not giving competitors much of a chance to build relationships with our existing customers," continues Harsha.

"Additionally my husband and creative director of the business Ketan is a renowned tailor and his reputation and the recommendations he brings are also factors responsible for the fast growth of the business."

 

 

 

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Article published by Midlands Business News on 24 March, 2010

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