Manufacturers in Birmingham and Solihull are turning to export
sales to help them through the economic downturn, according to new
figures released.
The last quarterly economic survey of 2009 by Birmingham Chamber
of Commerce and Industry (BCI) revealed that the decline in
manufacturers' home sales almost doubled in the past three months
but exports leaped from 39 to 45 per cent.
The figures marked a gradual improvement on a year ago, when
companies were reporting that sales and forward orders had slumped
by over a half.
There was better news in the service sector, with a percentage
balance of +14 per cent reporting an increase in sales and +7 per
cent reporting an upward trend in forward orders.
Paul Bassi, the BCI's president, said: "The fall in sales at
home is worrying and underlines the tough market condition
manufacturers are experiencing. Although in some cases figures are
looking vastly better than a year ago, we are still operating at
extremely low levels of profitability and turnover.
"But manufacturing is continuing to benefit from the weak pound
and we hope their improved performance abroad will be sustained
into the New Year.
"The Chamber has prioritised its well respected international
activities and important trade missions abroad have been lined up
for 2010 to brief companies on how to change their markets and
products.
"A major opportunity comes in January when the Chamber leads a
sell-out trade mission to Auto Expo in New Delhi. Many West
Midlands car component manufacturers and universities have
registered, all showing a close interest in sales around low carbon
technology."
Thirty-seven per cent of manufacturers said their sales had
dropped in the final quarter, compared with only 20 per cent in the
previous quarter.
Unemployment in Birmingham has now reached 51,497 and although
22 per cent of manufacturers said their workforce had decreased
during the final quarter, they were optimistic of being able to
recruit over the next three months. Twenty per cent expected to be
in the jobs market next year.
Over half (52 per cent) said their profitability had slumped in
the past 12 months and this had a negative impact on firms'
investment intentions.
However, there was a great deal of confidence that turnover (62
per cent) and profitability (55 per cent) would improve next
year.
The service sector, providing mainly professional and business
services, marketing, media, transport and distribution support and
tourism, hotels and catering, showed a gradual improvement
year-on-year.
Thirty-six per cent said their home sales had improved while 35
per cent reported better advance sales. This upturn was more marked
in exports with 43 per cent increasing sales and 39 per cent
boosting orders.
Cash flow picked up a little in the past three months but
profits for the previous 12 months had slumped to a per centage
balance of -10, the lowest level for over 17 years.
Investment plans for training peaked during the economic
downturn in Quarter 2 2009 at +25 per cent but since then have
rapidly dropped during the economic downturn to +2 per cent in
Quarter 3 and -2 per cent this quarter.
Mr Bassi added: "The Chamber has been consistent in its
criticism of the government's proposal to increase National
Insurance contributions and we still believe this will only serve
to make firms think twice before taking on more staff.
"On the whole, investment plans seem to be muted. The
uncertainty over demand levels, difficulties accessing finance, the
large margin of spare capacity coupled with firms' reluctance to
commit spending at time when the short and medium long-term future
demands are unknown, are all affecting the domestic economy's
performance."