Pictured above: Simon Calder

Leading travel commentator Simon Calder will share his hot tips on how tourism businesses can stay at the cutting edge of success at Visit Peak District & Derbyshire's (VPD&D) annual conference this autumn.

Up to 200 delegates are expected to meet at the Barceló Palace Hotel in Buxton on Tuesday November 17 to hear Simon's advice on how to stay ahead of the game in an increasingly competitive market.

The Senior Travel Editor of The Independent and regular television and radio broadcaster will outline tourist experiences available across the UK and overseas, and will explain what tourism businesses in the Peak District and Derbyshire can learn from their enterprising ventures.

Pictured above: Susan Hallam

Keynote speaker Simon will be joined on the day by Nottingham-based marketing consultant Susan Hallam, whose keynote presentation will focus on '30 Ways to Promote Your Business on the Internet'.

During a fun, fast-paced session, Susan will offer easy-to-understand advice on how to promote tourism businesses on-line, attract more visitors to websites and clinch more internet sales.

"We are delighted that such a high-profile industry spokesman as Simon Calder has agreed to join us at our Tourism Conference to share his experience and expertise - especially at a time when margins are tight and businesses need to be creative to survive," said Jim Oribine, Head of Industry Services at VPD&D.

"Both he and Susan Hallam have a wealth of insight and knowledge that is invaluable to anyone working in the tourism sector - from accommodation operators, attractions and activity providers to retailers and catering businesses.

"As well as giving delegates an insight into how the Visit Peak District & Derbyshire team is working to improve the area's tourism economy, it also offers scope to network and share best practice - a once-a-year opportunity that shouldn't be missed."

The day will also include a series of industry briefings on a range of topics - including how to develop a 'greener' business, VisitBritain's One Step Ahead access scheme and the role of tourist information centres across the Peak District & Derbyshire - as well as Guestlink computer system updates.

The cost - including a restaurant lunch, refreshments and a choice of up to three briefing sessions - is £30 per delegate, including VAT. Bookings should be made using the on-line booking form available at www.visitpeakdistrict.com/industry, and should be submitted by Friday October 30.