Flint Bishop

Knead a new career? Give D&G a call

Pictured above: Conrad Gilbert.

 

A baker from Bakersfield is enjoying the taste of a fresh career thanks to his role at a Nottingham call centre.

Conrad Gilbert, 44, worked on the production line at the British Bakery in Watnall for three years before deciding that he wanted a more challenging role where he could make use of his best asset - his voice! He is now working as a call centre agent at Domestic & General (D&G) in Nottingham city centre.

Conrad said: "I was doing 12 hour shifts at the bakery, which was not only exhausting, but didn't leave me much time to do anything else. I used to cycle to work - which was a 22 mile round trip - pretty tiring. I also felt like I wasn't getting much of a challenge from my role, I needed to do something that I had to think about and where I could speak to people regularly as I really like to talk - or so I've been told!"

Conrad knew that at 44 it may not be easy to start a new career from scratch, but felt that it was a risk worth taking. D&G's age diversity policy means that all age groups that apply and start work there are recruited and trained in a way that meets their needs and ensures that no bias enters the decision-making process.

"I was worried that no where would take me on to train up at my age and it was definitely a risk as I have mortgage commitments and bills to pay. My interview at D&G was difficult and I struggled with my typing speed and computer skills. I'd never spent much time in an office, as before I was a bakery worker I was a full-time dad - so it was all quite alien to me."

D&G employed Conrad as an agent in the warranties division of the call centre, and nine months on, he has no regrets about his career change.

"Things are going well, I have developed my computer skills and now I would describe myself as a good agent. I really enjoy talking to customers and have even been called an extrovert by some of my colleagues. Now my confidence has built up I hope to take advantage of some of the training available to me at some point and without running before I can walk, I would even consider trying for a team leader role at some point in the future."

Conrad is not the only recruit who has found a career at the Talbot Street call centre. The call centre has won an Employer of Choice award from the East Midlands Development Agency, given to mark the investment it makes in staff. D&G has introduced various development programmes and initiatives to enhance the way it communicates with its staff.

As well as the Employer of Choice accolade, the call centre has also teicw received an international AARP award for the pioneering way the company recruits and retains older members of staff.

Tracy Burrell, head of HR at D&G says:"People believe that you can't have a career with a call centre, but you can. One key method of supporting people and giving them opportunities to progress is our development programme.

"Once complete, the training gives you the skills to become a team leader when there is a vacancy. Our training programme progresses all the way up to management training. This means that D&G can promote from within."

D&G is the UK's largest specialist provider of service contracts on domestic electrical equipment. The firm employs over 700 people at its Nottingham call centre which opened in 1997.

 

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Article published by Midlands Business News on 6 October, 2009

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Articles submitted by Domestic and General (D and G):



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