Pictured above: Richard Miller

Law firm Harvey Ingram helped innovative new womenswear fashion label GIVe, secure its first six UK sites.

The new brand is launched next month by retail fashion entrepreneur George Davies, the man behind a string of high street success stories at Next, George at Asda and Per una at Marks & Spencer.

Thanks to Harvey Ingram's reputation in the market place, partner and retail specialist Richard Miller, working closely with leading London property agents CB Richard Ellis, helped oversee negotiations to clinch key spots for GIVe at six prestigious locations. They include the brand's flagship store on London's Regent Street plus sites at Bluewater in Kent, Liverpool One, Cribbs Causeway, Bristol, Sheffield's Meadowhall and Kingston-upon-Thames.

GIVe's first stores open in early October. They will feature a 150-line affordable, luxury womenswear range that will go head-to-head with high-end designer labels like Karen Millen, Whistles and Ted Baker. The stores' opening will also be closely linked to the launch of the brand's online offering.

George Davies says: "GIVe will offer affordable luxury to women who appreciate quality, style and fashion. The brand is totally fresh, exciting and reflects an attitude rather than age. I am delighted we have been able to secure a string of top-notch retail sites right across the UK that rightly reflect the new brand's modern and innovative concept. The support and speed in completing these transactions by Richard Miller of Harvey Ingram has been exceptional".

Richard Miller says: "We are delighted to have contributed to this very exciting and prestigious retail project. GIVe has clinched a superb infrastructure of outlets to deliver the new brand at prestigious sites right across the UK, helped by our legal expertise and knowledge of the country's key shopping centres and retail sites.

"George Davies' track record as a fashion retailer speaks for itself and I am looking forward to watching GIVe go from strength-to-strength."