A Lincoln branch of an international business networking group
has celebrated a successful first year, with members drumming up
new business worth almost £400,000 to date.
The Tennyson chapter - named after the local poet Alfred Lord
Tennyson - of Business Network International (BNI) meets weekly,
giving members the chance to share ideas, network and learn know
more about each others' businesses.
BNI works by promoting businesses through word of mouth, so the
members of a chapter become a 'sales force' for one another.
Since being established on 1 July 2008, the Tennyson chapter has
now grown to 27 member firms including an insurance broker,
solicitor, accountant, five-star hotel, car dealership and a Google
AdWords specialist. A total of 949 referrals have been generated
between member firms, leading to new business worth £391,799
so far.
Jeannine Peta Thornley, marketing co-ordinator at Nicholsons
Accountants, who was secretary-treasurer during the group's first
six months, and then chapter director for the next six, said all
the members were enjoying the benefits of being part of the
group.
She added: "We've got a real cross-section of businesses in our
group who can help one another out by promoting fellow members to
our own contacts and associates. It's a very simple concept - if
someone generates business for you, you want to do the same for
them, and everyone wins as a result.
"It's also a chance to meet in a relaxed setting to share
information and ideas, and keep ourselves up to speed with
developments in the local economy generally."
David Lee, managing director of insurance broker JE Sills took
over as chapter director a couple of months ago. He said: "The
group has surpassed all our expectations in the first year and we
are still attracting interest from new members, so I believe the
group will continue to grow in size over the next year and beyond,
which can only be good news for our all of our members."
The group meets every Friday, from 6.45am to 8.30am at Yots Bar
and Bistro, The Landings, Burton Waters. For more information,
contact Jeannine Peta Thornley at Nicholsons on 0845 2766555.